Preliminary Research Design Assignment Example | Topics and Well Written Essays - 1000 words

Preliminary Research Design - Assignment Example Akbar, Som, Wadood, and Alzaidiyeen (2010) also state that customer loyalty is a product of good service quality. They state that the reason that customers keep coming back to a business is because they are treated well. They suggest that because people are able to travel all over the world, they are looking for the best service everywhere they go. These researchers studied the hotel industry to see whether people came back to the same hotel when the service was good. They found in one study that 75% of consumers said that they would go back to a business if they had a speedy response to their customer service inquiry. This means that again, service quality was responsible for loyal customers. Customer service can be challenging for some businesses especially when they have some employees who may not be people oriented. Often, this means that employees must receive extra training in order to make sure that they understand how to work with customers. Abildtrup (2010) states that those employees who are in front of people all the time need extra help. He states that marketing and advertising only do part of the work by bringing customers to the business. Once they enter the doors, it is the job of the front line employees (those who meet and greet the customers first) to keep them coming back by providing excellent customer service. Abildtrup states that businesses cannot depend on their employees to understand how to deal with customers on their own; instead, they must have the training they need to get the job done. Employees must understand that they are one of the reasons why people do come back to a business. If someone goes to a business for the first time, they are looking for something in particular that only that business can provide for them at that time. If customer service is genuine and happens quickly, people will remember this experience; they will also remember a bad experience. Buchholz (2010) identifies four levels of interest that employees hav e who work in any business. These four levels are: 1. The survival level where the employee comes to work to do their job. They cannot be depended on to take on additional work because they are only there to get a paycheck. 2. The acceptance level employee is open to new jobs and they believe in the philosophy and the goals of the organization. They are productive employees but they do not like to do more work, and if something else comes along, they probably will leave. 3. The merit level employee loves the company and adds to the company's mission. They love their job and they are the people who actually make sure that things are done. They are loyal employees and are quick to jump in and do more work when it is required; they are also good in a crisis. 4. The self-fulfilling level employee understands that what they do on the job is important. They have a buy-in to the company and they know they make a difference because they want to do a good job. Clearly, it is the third and fo urth level employee who will do the most for the company and they will provide the best customer service because they are involved in the company because they want to be there. Yim, Tse, and Chan (2008) add to this discussion by taking the conversation a bit further and stating that customers that can form an interpersonal bond with employees will be the most loyal. As an example, an individual who goes into a computer store to buy a computer will purchase something once they are satisfied that the store

Le corbusier Research Paper Example | Topics and Well Written Essays - 2000 words

Le corbusier - Research Paper Example During his life, he received two prestigious awards for his immense development of human life housing standards (Gans 12). He greatly, influenced urbanization in France through his designs that were used to house important departments for the French government. Moreover, he helped curb the increase of slum dwellings through the designing of ultra modern houses of improved standards (Corbusier 9). He died in August 27, 1965 at the age of seventy-seven after taking a swim at the Mediterranean Sea due to a presumed heart attack. This paper will take a broad look into Le Corbusier history, his remarkable work, and his unique architectural style. It will, also cite his most important architectural works that are used as points of reference in today’s house designing field. Le Corbusier initial publications were in French leading to the publication of the first English translation in 1927 by British author Fredrick Etchells. According to, Etchells mass and volume were relatively the same, which was not the case in the original French version of the book. His linguistic style was also desirable, as his choice of words to describe his designs was difficult to paraphrase even to well educate scholars (Wogenscky 54). Arguably, his designs drew inspiration from nature and the environment at large to bring out its unique characteristics. They involved the use of indefinite shapes and sizes to strike an amazing balance of design. His journals were instrumental in the facilitation of acknowledgement of integral architectural reforms. Initially, he kept his work to himself but after gaining exposure through mingling with other established artists, he saw the need to venture into it commercially. In the end, his expansion took a slow turn due to the hefty financial burden imposed on him. His book collection was on drawings and journals that he had done through his traversing of Europe. Subsequently, he was a prophet in the architectural world as his designs are visible in today’s structures. In other words, he foretold the building of the more than one storey building. In addition, this great architect took notice in the work of engineers who built bridges that connected one area to another. In relation to his designs, the people of the lower class would have a better quality of life through living in better-built homes. Controversially, he disregarded The Gare d’Orsay and the Grand Palais buildings on grounds of them not being recognizable architecture (Corbusier 13). In his words, Paris was becoming wasteland architecture wise. Comparisons what he used to describe his pieces as at some point he compared houses to ocean liners as the only difference between the two would be that one is mobile while the other is not. This led to the invention a staircase design borrowed from the ocean liners concept of access. In many of his journals, he exhibited his keen eye in visualizing houses to other objects for example airplanes. He cited the airplanes ability to stay in the air and its mobility at the same time. This is where he decided to use the concept of suspension from the ground for his designs. In that, possibilities were right before people’s eyes but it was hard for them to read the lines. Over the years, his work was the backbone in the building of many town structures. Essentially, the establishment of various cultural heritage sites in his honor was inevitable due to his contribution to modernization. To date, there are